Author: Andy Freeland

  • Strategy

    February 23, 2023
    Create a clear and simple brand strategy.

  • Messaging

    February 24, 2023
    Clarify your brand's story, voice and messaging.

  • Storytelling

    February 24, 2023
    Great brands tell great stories. This framework helps you tell yours.

  • Archetypes

    February 24, 2023
    Leverage archetypal psychology to connect with your audience.

  • Aesthetics

    February 24, 2023
    How to create visuals and aesthetics that resonate.

  • Systems

    February 24, 2023
    Create a system to achieve brand clarity and consistency.

  • Audio Alchemy Retreat

    February 23, 2023
    A promotional blog post that helped sell out a 70-person retreat.

  • Brands & Magic Spells

    February 17, 2023
    Using language to grow brands and achieve dreams.

  • Stylescapes 101

    February 17, 2023
    The process I use to define and clarify visual direction.

  • Superhuman Blogging

    February 23, 2023
    An article on developing a knowledge management and blogging system.